#ventyourrent: a round-up
On 26th April, we launched a social media campaign called #ventyourrent on Twitter and Tumblr. We asked people to tell us on cardboard, a photo, or just a tweet, what they were paying in rent and what it bought them.
The plan was to get Londoners sharing their worst experiences of renting and generating some solidarity ahead of the Mayoral Election on 5th May. We hoped that seeing the posts would get people thinking about the housing market as a political issue that they could have some influence on. If they did, we had a handy guide for them.
It was the first campaign of its kind that we have attempted and we could not have done it without the energy of a crack team of volunteers*, the guidance of Paolo Gerbaudo of Kings College London, and the inspiration of Pierre-Emmanuel Lemaire, Yasmina Aoun, Cong Bi and Nicola Lotter of Central St Martin’s MA Communication Design course.
It was a huge success, generating our biggest media story to date, attracting hundreds of submissions, and surely contributing at least a tiny bit to the highest ever turnout for a London Mayoral Election.
Now that the dust has settled, we decided to find out what #ventyourrent taught us.
Join our campaign for fairer tenancies
This morning, the local community in Herne Hill stopped bailiffs from evicting a 69-year-old private tenant from her home of seven years.
Her landlord, Manaquel, served her with a no-fault eviction notice which gave her no option but to move out or sit and wait to be forced out by the bailiffs.
After a notice to quit, a possession order, and a warrant from the court, the bailiffs arrived today at 9:30 to be met by 20 neighbours and local campaigners who sent them on their way.